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Google Implements New EU Crypto Advertising Rules

Google Implements New EU Crypto Advertising Rules

Global Cryptocurrency
Release Time:
2025-04-14 12:19:01
0
Starting mid-April, Google will require crypto exchanges and wallet providers to be MiCA-compliant to advertise in the European Union. The updated policy covers 30 countries, including Germany, France, Italy, and Spain. To advertise crypto exchanges and software wallets on Google in the EU, companies must be licensed as a Crypto-Asset Service Provider under the Markets in Crypto-Assets regulation by a relevant national competent authority.
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